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The Design Of Everyday Things

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Author : Donald A. Norman
Category : Design
Publisher :
Published : 2013
ISBN : 0262525674
Type : PDF & EPUB
Page : 368
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Reviews book: "Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door. The fault, argues this ingenious-even liberating-book, lies not in ourselves, but in product design that ignores the needs of users and the principles of cognitive psychology. The problems range from ambiguous and hidden controls to arbitrary relationships between controls and functions, coupled with a lack of feedback or other assistance and unreasonable demands on memorization. The Design of Everyday Things shows that good, usable design is possible. The rules are simple: make things visible, exploit natural relationships that couple function and control, and make intelligent use of constraints. The goal: guide the user effortlessly to the right action on the right control at the right time. In this entertaining and insightful analysis, cognitive scientist Don Norman hails excellence of design as the most important key to regaining the competitive edge in influencing consumer behavior. Now fully expanded and updated, with a new introduction by the author, The Design of Everyday Things is a powerful primer on how-and why-some products satisfy customers while others only frustrate them. ".

The Design Of Everyday Things Indian Ed

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Author : Don Norman
Category : Business & Economics
Publisher : Basic Books
Published : 2013-11-05
ISBN : 0465055710
Type : PDF & EPUB
Page : 368
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The Design Of Everyday Things

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Author : Don Norman
Category : Design
Publisher : Hachette UK
Published : 2013-11-05
ISBN : 9780465072996
Type : PDF & EPUB
Page : 384
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Reviews book: Design doesn't have to complicated, which is why this guide to human-centered design shows that usability is just as important as aesthetics. Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door. The fault, argues this ingenious -- even liberating -- book, lies not in ourselves, but in product design that ignores the needs of users and the principles of cognitive psychology. The problems range from ambiguous and hidden controls to arbitrary relationships between controls and functions, coupled with a lack of feedback or other assistance and unreasonable demands on memorization. The Design of Everyday Things shows that good, usable design is possible. The rules are simple: make things visible, exploit natural relationships that couple function and control, and make intelligent use of constraints. The goal: guide the user effortlessly to the right action on the right control at the right time. The Design of Everyday Things is a powerful primer on how -- and why -- some products satisfy customers while others only frustrate them.

Summary Of Don Norman S The Design Of Everyday Things By Milkyway Media

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Author : Milkyway Media
Category : Study Aids
Publisher : Milkyway Media
Published : 2018-09-06
ISBN :
Type : PDF & EPUB
Page : 29
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Reviews book: The Design of Everyday Things by Don Norman (2013) is a guide to understanding the relationships between people and the tools they use. Many people think design is dictated purely by aesthetics, but it must also consider practicality and users’ psychology... Purchase this in-depth summary to learn more.

The Design Of Future Things

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Author : Don Norman
Category : Psychology
Publisher : Basic Books
Published : 2009-05-12
ISBN : 0465002285
Type : PDF & EPUB
Page : 240
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Reviews book: In The Design of Future Things, best-selling author Donald A. Norman presents a revealing examination of smart technology, from smooth-talking GPS units to cantankerous refrigerators. Exploring the links between design and human psychology, he offers a consumer-oriented theory of natural human-machine interaction that can be put into practice by the engineers and industrial designers of tomorrow's thinking machines. A fascinating look at the perils and promise of the intelligent objects of the future, The Design of Future Things is a must-read for anyone interested in the dawn of a new era in technology.

The Design Of Future Things

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Author : Don Norman
Category : Psychology
Publisher : Basic Books
Published : 2007-10-30
ISBN : 0465002277
Type : PDF & EPUB
Page : 240
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Reviews book: Donald A. Norman, a popular design consultant to car manufacturers, computer companies, and other industrial and design outfits, has seen the future and is worried. In this long-awaited follow-up to The Design of Everyday Things, he points out what's going wrong with the wave of products just coming on the market and some that are on drawing boards everywhere-from “smart” cars and homes that seek to anticipate a user's every need, to the latest automatic navigational systems. Norman builds on this critique to offer a consumer-oriented theory of natural human-machine interaction that can be put into practice by the engineers and industrial designers of tomorrow's thinking machines. This is a consumer-oriented look at the perils and promise of the smart objects of the future, and a cautionary tale for designers of these objects-many of which are already in use or development.

Summary

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Author : Book Summary Publishing
Category :
Publisher :
Published : 2020-03-03
ISBN : 9798621026134
Type : PDF & EPUB
Page : 32
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Reviews book: The design of Everyday Things - How smart design is the new competitive frontier by Don Norman Who has never been annoyed by a product notice or lost patience in front of an everyday object that just wouldn't cooperate? It can take a toll on our pride. However, it is not our abilities that are at stake. The primary purpose of design is to make objects intelligible and to make everyday life easier. This not only requires logic, but also a fair understanding of human psychology. Why read this summary: Save time Understand the key concepts Notice: This is a THE DESIGN OF EVERYDAY THINGS Book Summary. NOT THE ORIGINAL BOOK.

Emotional Design

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Author : Don Norman
Category : Design
Publisher : Hachette UK
Published : 2007-03-20
ISBN : 9780465004171
Type : PDF & EPUB
Page : 272
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Reviews book: Why attractive things work better and other crucial insights into human-centered design Emotions are inseparable from how we humans think, choose, and act. In Emotional Design, cognitive scientist Don Norman shows how the principles of human psychology apply to the invention and design of new technologies and products. In The Design of Everyday Things, Norman made the definitive case for human-centered design, showing that good design demanded that the user's must take precedence over a designer's aesthetic if anything, from light switches to airplanes, was going to work as the user needed. In this book, he takes his thinking several steps farther, showing that successful design must incorporate not just what users need, but must address our minds by attending to our visceral reactions, to our behavioral choices, and to the stories we want the things in our lives to tell others about ourselves. Good human-centered design isn't just about making effective tools that are straightforward to use; it's about making affective tools that mesh well with our emotions and help us express our identities and support our social lives. From roller coasters to robots, sports cars to smart phones, attractive things work better. Whether designer or consumer, user or inventor, this book is the definitive guide to making Norman's insights work for you.

Summary Of Don Norman S The Design Of Everyday Things By Milkyway Media

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Author : Milkyway Media
Category :
Publisher :
Published : 2018-09-07
ISBN : 1720156956
Type : PDF & EPUB
Page : 25
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Reviews book: The Design of Everyday Things by Don Norman (2013) is a guide to understanding the relationships between people and the tools they use. Many people think design is dictated purely by aesthetics, but it must also consider practicality and users' psychology...Purchase this in-depth summary to learn more.

Emotional Design

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Author : Donald A. Norman
Category : Business & Economics
Publisher : Basic Books (AZ)
Published : 2007
ISBN : 1280598565
Type : PDF & EPUB
Page : 257
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Reviews book: Did you ever wonder why cheap wine tastes better in fancy glasses? Why sales of Macintosh computers soared when Apple introduced the colorful iMac? New research on emotion and cognition has shown that attractive things really do work better, as Donald Norman amply demonstrates in this fascinating book, which has garnered acclaim everywhere from "Scientific American" to "The New Yorker.""Emotional Design" articulates the profound influence of the feelings that objects evoke, from our willingness to spend thousands of dollars on Gucci bags and Rolex watches, to the impact of emotion on the everyday objects of tomorrow.Norman draws on a wealth of examples and the latest scientific insights to present a bold exploration of the objects in our everyday world. "Emotional Design" will appeal not only to designers and manufacturers but also to managers, psychologists, and general readers who love to think about their stuff.